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File photo: San Jose Sharks centre Macklin Celebrini skates against the Anaheim Ducks during a preseason game at SAP Center on Sept. 24, 2026.
Robert Edwards-Imagn Images
NHL · NEWSSJSNYICHISep 25, 2026

Celebrini, Schaefer and Bedard lead the NHL's new wave of stars

A Gen Z cohort of stars, comfortable with celebrity and social media, arrives as the NHL rides rising U.S. viewership into a new season.