Canadiens Name Bell Centre Premium Club After National Bank
Le Club Signature Banque Nationale will formally launch with the 2026-27 season, as the Canadiens and the bank renew a partnership that began nearly 15 years ago.
The Montreal Canadiens announced Monday that the premium club on the fifth floor of the Bell Centre will be named Le Club Signature Banque Nationale. The new name will formally launch with the 2026-27 season.
National Bank is becoming the space's title sponsor under a renewed agreement with the Canadiens. The club said its relationship with the bank began nearly 15 years ago. The agreement also covers the Season Opener Gala, attended by suite owners and members of the Canadiens organization.
Vincent Lucier, the Canadiens' senior vice president of sales and development, said the partnership would support the club's hospitality offering.
Caroline Roy, National Bank's head of digital and commercialization, said the deal also increases the bank's visibility across the country through a digital presence during national game broadcasts.
According to the Canadiens, club memberships are sold out, with a waiting list available for future openings.